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Top 4 Google Chrome Tips and Tricks

By Andrew Tufts on May 10, 2012

According to recent usage statistics, Google Chrome is the second most popular internet browser in the world, sitting only a few percentage points behind Internet Explorer. So what can Chrome’s millions of users do to improve their browser experience? Here are a few of our favorite tips and tricks. 4) Use Ctrl+K to Quickly Search Google How many times have you been sitting on your computer before having a sudden urge to look up something on Google? While Google is [...]

5 Tips for Understanding and Mastering SEO

By Timothy Arends on April 11, 2012

The competitive nature of the Internet is causing a mad scramble among businesspeople who are attempting to outfox each other for a share of their own niche markets, greater traffic and better sales. Business owners spend a lot of time and money on optimizing their websites for the search engines and they want to make sure they are getting a decent return on their investment. Then too, SEO companies and SEO experts want concrete data to show that their campaigns [...]

SEO Strategy Basics – Path to the Peak

By Navin on April 4, 2012

Search Engine Optimization (SEO) is a combination of Art, Intelligence and Marketing Techniques. While many people consider SEO to be complicated but SEO is just an extension of traditional marketing. Prior to starting SEO, it has to be ensured that the website is “Search Engine Friendly“, by making each page compliant with search engine standards and ready to be indexed correctly. Keeping an eye on the appended points can serve the purpose better – Page Title: Brief, Relevant & Crisp [...]

Increasing Importance of IP Address in SEO

By Navin on March 30, 2012

Since last few years, it came to the knowledge of SEO professionals around the globe that IP address now plays much more important role in ranking of a website than ever before. It has become one of the most important factors in the eyes of Google to determine which website should be ranked for a given keyword. IP addresses are not only used now to determine the location and origin of a website, but it gives Google much more information [...]

Why And How To Keep Up With Latest Google Updates?

By Navin on March 30, 2012

If you have been in the SEO industry for some time, you would have definitely heard about the fact that Google keeps changing its algorithms, indexing techniques and user interface to make it better and better. This can be a bit tough for webmasters and SEO professionals to stay up to date with the latest happenings on Google, and fine-tune their SEO processes accordingly. This often makes SEO professionals to refine and re-define their SEO techniques and change how they [...]

Google Algorithm Changes From 1998 to 2012 [Infographic]

By Navin on March 25, 2012

Since the launch of Google Search Engine in 1998, the company has contributed a lot to make internet better and spam free place. Google’s Search Engine is one of the widely visited search engines over the internet. People trust whatever Google search engine results because they know they are trustworthy. To gain this trust Google’s engineers worked hard. They keep changing the search engine algorithm or source code of search engine several times in a year. The Search Engine Algorithm is [...]

Google+ With SEO Techniques

By Brianne Walter on March 17, 2012

Though business professionals have multiple online tools to leverage their business objectives through, social platforms such as Google+ have rather taken one step further. And since Google Plus Business Pages is already embedded with various benefits, users are sure to have a heads up on the popular search engine. But generally, the question arises ‘how should SEOs take advantage of such channels?’ Probably, that’s where you need to pay attention. So, here’s some help if you are working on Google+ [...]

How to Understand and Research Negative Keywords

By Brianne Walter on March 14, 2012

PPC or Pay Per Click ads in which organizations pay for each click by a potential client has been around for long. It makes sense then to carry out a detailed analysis of the keywords that trigger the placement of your ad on search result pages and the corresponding click-through and conversion rates. In addition, you need to make sure that you do not end up paying for clicks triggered by ads that have no relevance for your business domain. [...]